So Who is Behind SEOAU ?

Hugo Alais


I'm Hugo, and I've been delving deep into SEO for the past 6 years, yes you can call me an SEO Nerd and I'll wear that title with pride. Driving traffic and increasing search engine results are my passions.

I Cut Through The BS

It’s common to see ‘consultants’, ‘analysts’ and ‘agencies’ who make everything as complicated as possible. And quite often pick an approach that’s overcomplicated and a rabbit whole that requires way more time than necessary. 

I like to keep things simple and make sure my clients actually understand what we’re doing, and why we’re doing it. Where everything makes sense.

I Practice What I Preach

When I’m not working on client sites, I run a portfolio of my own websites. Some of which average 50,000 visitors each month. These site’s are mainly in affiliate marketing and lead generation. But I’m also looking into starting something in Ecommerce.

I strongly believe if you give advice you have to follow it as well. Rather than being the average consultant who doesn’t have any of their own skin in the game, I practice what I preach.

I won't quote unless you actually need SEO!

Every business is different and not every business will need SEO! Some industries or specific cases are better off using other marketing channels. 

I always first review a potential clients site and industry to make sure they can actually benefit significantly from SEO. A lot of agencies or consultants will bill a set number of hours irrespective if it’s actually worth while or not.

I on the other hand, have no interest in SEO projects where there’s no real benefit for the client. I’m here to drive serious amounts of traffic. Not blindly bill clients. 

I love the sweet smell of opportunity

The projects I like to work on the most, are the ones where there’s a massive amount of opportunity for the client. Where we can drive a huge amount of traffic relatively easily. Where the competition has gotten slack and we can take advantage of it. Larger projects where we’re aiming quite high are my favourite. 

So if you’re looking for a large plan of attack and serious about driving heaps of traffic to your site. Get in touch with me today.

I look at each website as an individual case

If you hop on most agency website they’ll have three packages or some cookie cutter SEO services. If their service provides results or doesn’t provide results, it’s not their problem. They’re only concerned with their monthly billing. 

I like to work backwards, firstly reviewing the industry and digital landscape my client is in. And deciding what’s feasible and what can actually result in a significant amount of traffic and sales. From there I’ll create a general plan for how we’re going to achieve that end result.

From there I present the plan to you, including costs, hours other requirements (writers, developers) and potential dangers and what we can generally expect into terms of best and worse case scenario’s. 

Are you a consultant? Or do you run an agency?

My Process and what you can expect


SEO consulting is far from a one-size-fits-all approach. Every client is unique and has their own specific set of requirements. It's an organic process that I love being part of, and I'm sure you will be too.

Reach out and Make an Appoinment

The first step is all on you. When you’re ready to have a serious amount of traffic head to your site, book an appointment with me asap.

Get Consultation

Every consultation is unique. First I’ll get to know you and your business, find out what you want to achieve and let you know how I plan to get you there.

I'll Review Your Site, Industry and the SEO Landscape

The next phase is my deep dive into your website and see how it’s performing. Then I’ll review your industry to see what’s currently working for others, and what’s not. SEO isn’t for every business and if I feel you need to move in another direction, that’s what we’ll do.

I'll Reply With What's Feasible and What's Required

Once my research is over, I’ll put together a game plan. It’ll be very specific with tasks and completion dates. I’m very transparent with how I work, and I’ll step you through the entire process.

Project Starts!

Once you agree that this is the direction you want to go it’s all systems go and we’ll work together to bring you website traffic you never believed was possible.


Pick A Real SEO Specialist

Are you ready for more traffic to your site? Schedule a call with me.
I’ll get you up and running in no-time.